Facebook vs Google Adwords | Digication.in
Facebook Ads and Google Adwords are considered as rivals but the advertisers are taking full advantage of both the platforms when it comes to promoting their client’s products and services. Let’s discuss the benefits, these two platforms provide. Check: Digital Marketing courses in Delhi Advantages of Google Adwords Google is the world’s most popular search engine and is considered as a leader in online advertising. Approximately 3.5 billion search queries are made every day. Advertisers receive access to an unprecedented and unequaled potential audience of users who are looking for products and services on an active basis. The benefits of Google Adwords are: An Immense Audience According to me, one of the main advantages of using Google as an advertising platform is its immense reach. No search engine has the capability to provide the potential audience that Google can. That’s why Google is popular among advertisers when it comes to PPC platform. 2. A Level Playing Fi...